Case Study: Netgíró - Leading Icelandic BNPL (Buy Now Pay Later) Solution

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Industry
Fintech

Tech stack
C#
.NET9
MSSQL
Docker
MAUI

Netgíró is a leading Icelandic payments platform that enables users to pay and help businesses of all sizes to increase their sales. Netgíró has been offering Icelandic consumers a solution for simple and secure payments since 2012.

The Icelandic market widely supports Netgíró online and offline, with thousands of consumers using it daily. As a secure and convenient payment solution, Netgíró offers customers to pay right away, get a 14-day grace period or pay an invoice at the beginning of a new month. Spreading payments or taking a loan is also an option, whatever suits the customer.

Key objectives

01 Secure for users

Provide customers with a user-friendly and secure payment method without entering sensitive card details.

02 Simple for merchants

Simplify money receipt for merchants without the need for a POS device and without fees for card transactions.

03 Flexible and smart

Offer flexible payment options and cost distribution based on user needs - use an algorithm to assess credit capacity and financial options.

Services

Backend development
Mobile development
Web development
API development
Software architecture
Performance optimization
Maintenance


Solution

From the ground up, our engineering team built a scalable and secure infrastructure that powers seamless deferred payment options for over 2,000 merchants across Iceland, both online and in-store. Regular feature updates and system enhancements—guided by customer feedback and market trends—have helped position Netgíró as a reliable, user-centric payment solution. The platform allows customers to split larger purchases into manageable payments over up to 24 months, while ensuring that retailers always receive full payment upfront, effectively transferring risk to Netgíró.

Behind its simple and intuitive interface, Netgíró’s system operates on a sophisticated backend architecture. It integrates complex modules such as user and loan management, multi-channel payments, and automated credit scoring — providing high security, compliance, and operational efficiency. By using modern technologies and a modular approach, the platform offers flexibility for future growth and innovation in the financial technology space. The result is a powerful BNPL ecosystem that enhances customer purchasing power and helps businesses boost conversion rates, all while maintaining financial reliability at scale.

Achievements

  1. Enhanced shopping experience

    By offering flexible payment options, Netgíró has significantly improved the shopping experience for consumers in Iceland, allowing them to make purchases with confidence.

  2. Increased retailer sales

    The seamless payment solution has driven sales for retailers by integrating the BNPL option into their sales processes, encouraging more customers to complete their purchases.

  3. Market leadership

    Through continuous innovation and a commitment to security, Netgíró has set firmly its position as a leader in the Icelandic BNPL market, benefiting both consumers and businesses.

Partnership over a decade long

We started working with Netgíró in 2013, and we grew up together. Netgíró developed from a fintech startup to the leading Icelandic Buy Now Pay Later provider, and we continuously worked with them as their dedicated engineering and strategic experts. We're currently maintaining the backend platform and the mobile app, optimizing its features, and adding new integrations.

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